The FREE Way to Increase Your Ad Conversions Exponentially
The FREE Way to Increase Your Ad Conversions Exponentially:
Are your ads not converting quite as you'd hoped? Or are you unsure on what to do to make them convert altogether?
This is natural, and the great news is that there is an easy fix which is FREE.
If you want to get more out of your business, then you need to give more.
As they say, life is give and take. And so is business.
If you want to stand out from the crowd, then you need to provide some upfront value to potential customers.
This isn't to say you provide your service or product for free (although you could give some parts away as 'freebies').
When you give value to people and don't expect any returns is typically when you see some of the biggest returns.
This is just simple human psychology. Good and bad things come back around. So do good for others and they will do good for you.
Of course, you can just provide your product or service.
Just think of what going the extra mile could get you in return?
How Do You Provide Free Value to Your Customers in the Best Way Possible?
How do you provide free value to your customers in the best way possible?
You are the expert of your trade.
People want to hear from experts.
But who are actual experts? How do you tell between real experts and the phonies?
You can show off your testimonials and examples of your work for sure.
These are good starts.
Anyone can get a testimonial these days.
You can also get bad ones that might not even be justified.
Going a step further you could write some short blogs on popular topics of your trade.
Except anyone can just read these at their leisure from your site without you knowing.
You need to go one step further than the rest.
Provide something that requires true knowhow and has some form of exclusivity.
Something that people will have to ask you to get hold of.
Imagine what it would take for most people to be able to compile knowledge on your trade?
I can tell you now, most don't have the time for it. And those that do will be lost in a tornado of information.
This is where you swoop in and save the day.
Why You Won't Lose Business by Providing FREE Value to Prospective Customers
Why you won't lose business by providing FREE value to prospective customers.
You may think giving out information for free will lead to people stealing your ideas.
It is not totally unrealistic. Lucky for you copycats don't succeed for long - faking it until you make it will trip them up before they know it.
Why would you not introduce a good idea into your business just because another business may use it?
If anything, it is a compliment.
And let's be honest, most businesses are copying what everyone is doing anyway.
If you found a way to get lot's more money in, would you not do it just because a competitor is also doing it?
Business owners also get the notion that customers with access to your knowledge will just do the work themselves.
On the contrary. People see you as the expert in the field.
In fact, you become the ones they turn to first when push comes to shove.
It is no secret that most people are busy.
As such, people want things done for them that they do not possess the skills, knowledge, or time to do.
Sure, some people will try it themselves. However, most will:
1. Realise how much effort it takes and not want to do it themselves
2. Start doing it, either mess up or realise it is taking forever, then call for the cavalry
Great news for you is both roads lead straight to your business as the voice of knowledge.
What Is the Best Way to Give Your FREE Value & Attract More Customers?
All you need to do is have a simple way to give it to them.
A solid landing page will do the trick (a web page specifically for this free value where people provide their email in return for what you have to give).
You may already have one, but even if you do you are likely missing one crucial element.
There needs to be some form of immediate follow up.
You cannot just give them the book and only say "thanks".
You NEED a proper thank you page which also asks them if they would be interested in purchasing your product or service.
You would be surprised at how many people are willing to buy your product or service after they have received something for free.
If this is something you would like help with setting up, then get in touch for a FREE marketing audit today:
