Business Fame

How Being Business Famous Can Help You Get Unlimited Clients

July 28, 20244 min read

How Being Business Famous Can Help You Get Unlimited Clients

What would it do for your business if you had a name for yourself in your industry and/or area?

Celebrities are always being offered opportunities for working with other people and doing collaborations etc.

You may think “well I don’t want to be a celebrity”. I don’t blame you, who wants no more privacy in life.

The point I am trying to get at is the more well known you are the more of a ‘celebrity’ you become. Even if that is just within your local area or industry.

There is more to being famous than just pop, movie, and sports stars. There is a level of being famous in business. And again, I am not talking about being a world famous business tycoon either.

 

Definition of Fame

If you asked people for their definition of fame you would get some varied responses. All in all, they would all be some variation of someone with celebrity status.

Everyone wants to be remembered. Even if this is just within your community or family.

How you are perceived in the world has a large bearing on your life whether you want it to or not.

Same goes for your business. Except your business is a reflection of you and the others that work for it.

If lots of people see you as a skilled person or business within an area or industry, then you are ‘famous’ in that respect. You may think of it as being ‘well known’ but it is more or less the same thing.

Having no skills and nobody knowing of you means you are not famous. If this is the case, then you cannot hope for your business to be succeeding.

There is a saying that goes “money is how you keep score in the game of life”.

This is true. It can also be adapted for business as “clients and profits are you keep score in the game of business”.

These are the stone-cold metrics that really show how well a business is doing after all.

 

The Upsides of Being Famous

If you are famous, you get a lot of special treatment.

You are more likely to get people wanting to work with you, and those that do want to work with you are more than happy to pay for your product/service. They might even pay you more.

This allows you to have greater choice of who you can work with. It means the people that you want to work with (your ideal customer) are the people that want to work with you.

In turn when you have too much demand that highlights how you can increase your pricing so that you can continue to deliver a high-quality service to those that most want it.

As you can probably guess, this all means more money in your pocket. As a business this then helps all your employees and partners too. It is a massive win for all.

More money in means you can pay for the best staff and best resources. You can treat your team how they deserve to be treated. This almost creates an upwards spiral that keeps getting better.

Just imagine being able to pick the best talent for your business. Even better, imagine them lining up to work with you.

 

Utilising Fame to Grow Your Business

Remember, you need to shift your idea of famous to the new ‘business famous’. Conquer your own lands and industry then you can go bigger if you want.

This may all seem like a nice fantasy, but is it possible?

You do need to be realistic. This isn’t an overnight thing. Just know that anything is possible.

Luckily for you we all live in a social media age. It is now easier than ever for this to become a reality.

Hard work and consistency are needed. You just need a plan to be able to stick to.

What is the best way to do this?

No doubt that you want to have social media profiles and be posting content. This can be a useful strategy, but it is a slow burner.

You want a way to get right in front of your audience. Something that can get you 2, 3, and in some cases 10x return on investment.

This method would be through running ads.

A properly formulated ads campaign is a gold mine for your business. It not only gets you more leads and sales, but also gets you more engagement and eyes on you and your business.

Engagement alone is not enough anymore. There needs to be higher intent. Ads can give you that higher intent.

 

If you want to be on the track to becoming the go to in your industry and area, then get in touch to see how we would help you:

Get in touch today for a FREE marketing analysis.

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